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LinkedIn Is Planning To Employ Generative AI More Often To Create And Publish Content

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LinkedIn Is Planning To Employ Generative AI More Often To Create And Publish Content

LinkedIn is currently developing a new tool that will let users publish content using generative AI.

The AI chatbot will produce an early draft of the user’s post based on the minimum of 30 words that the user provides defining its primary concept.

On its platform, LinkedIn is using generative AI more and more. A firm spokesman claims that users will soon be able to use AI to create and publish content.

LinkedIn is now testing a tool that enables users to directly use generative AI within the LinkedIn share box, according to Keren Baruch, the company’s director of product. 

He posted an article from LinkedIn in which it was said that a forthcoming feature will help users easily create and publish content for the site, as doing so is frequently labor-intensive and time-consuming.

According to Baruch’s post on the platform, LinkedIn is getting ready to roll out a service that will let users utilize generative AI to produce a rough draft of their postings. The AI chatbot will produce an early draft of the user’s post based on the minimum of 30 words that the user provides defining its primary concept. Before putting the draft online, users will have the chance to examine and alter it. 

LinkedIn Is Planning To Employ Generative AI More Often To Create And Publish Content
LinkedIn Is Planning To Employ Generative AI More Often To Create And Publish Content

The significance of ethical AI was emphasized by Keren Baruch, who also said that LinkedIn will thoroughly test this service before it’s made available to all users.

In a recent update, LinkedIn unveiled a tool driven by AI that proposes several ad copy iterations. Utilizing OpenAI models, this application uses information from the marketer’s LinkedIn page and Campaign Manager settings to provide a variety of possibilities for the introduction text in advertisements. Marketers may enter their content into the “introductory text” box in the Campaign Manager and use the “Generate copy suggestions” button to get various recommendations.

For the purpose of creating content for user profiles and job descriptions, LinkedIn has introduced generative AI capabilities. The business started testing this technology in March and intends to make it accessible to all LinkedIn Premium customers. 

The AI programme examines user profiles to compile data on their abilities and experiences before producing a draft using that information. The technology assures legitimacy by utilizing the material that already exists on a user’s profile, said Tomer Cohen, chief product officer at LinkedIn.

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